Shopify App Comparison 2026

Joy Loyalty Program & Rewards

4.91,638 reviews
VS

TrustWILL Loyalty & Referrals

4.9753 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for Joy and TrustWILL Loyalty & Referrals to find the best fit for your store.

Lightweight loyalty and rewards program with points, referrals, and POS integration.

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Key Features

  • Lightweight script that loads asynchronously to preserve store speed
  • Points for purchases, sign-ups, reviews, and social interactions
  • Built-in referral program with shareable links and rewards
  • Native Shopify POS integration for in-store earning and redemption
  • Automated email notifications for points balance and expiry reminders

Verdict on Joy

Joy is the best option for speed-conscious merchants who refuse to sacrifice storefront performance for a loyalty program. Its async loading and lean codebase keep page-speed scores high, while the feature set rivals heavier competitors. The native POS support makes it especially appealing for stores with both online and physical presence.

Affordable loyalty and referral program with VIP tiers, custom rewards, and multi-language support.

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Key Features

  • Points program with 20+ earning actions including purchases and social follows
  • Referral program with unique links and customizable reward tiers
  • VIP tiers with exclusive perks and automatic tier progression
  • Visual widget builder with pre-designed templates
  • Multi-language and multi-currency support for global stores

Verdict on TrustWILL

TrustWILL is the budget champion of the loyalty app category. Its Starter plan at $12.99/month delivers VIP tiers and branding removal that competitors charge $49+ for. The 4.9 rating across 750+ reviews confirms that affordability does not come at the expense of quality. Best for small to mid-size stores that want a professional loyalty program without premium pricing.

Frequently Asked Questions

Will Joy slow down my Shopify store?

No. Joy is built to load asynchronously, meaning it does not block your storefront rendering. It is one of the lightest loyalty apps available on Shopify.

Does Joy work with Shopify POS?

Yes, Joy natively integrates with Shopify POS so your customers can earn and redeem points in physical stores as well as online.

Can I set points to expire after a certain period?

Yes, points expiry is available on the Pro plan and above. You can configure custom expiry windows to encourage timely redemption.

Is TrustWILL the same as Loloyal?

Yes, the app was formerly known as Loloyal and has been rebranded to TrustWILL. The Shopify app store slug still reflects the original name.

Can I customize the loyalty widget to match my brand?

Yes, TrustWILL includes a visual widget builder with pre-designed templates. You can customize colors, fonts, layout, and messaging to match your store branding.

Does TrustWILL support multiple languages?

Yes, TrustWILL supports multiple languages and currencies, making it suitable for international Shopify stores using Shopify Markets.