Omnisend Email Marketing & SMS vs Smile.io: Loyalty & Rewards
Both are marketing and conversion apps for Shopify. Here is how Omnisend Email Marketing & SMS and Smile.io: Loyalty & Rewards compare on ratings, pricing and features so you can pick the right one.
Rating
4.8(2,952)
4.9(4,248)
Reviews
2,952
4,248
Starting price
$16/mo
$15/mo
Pricing
Free to install
Free plan available
Free plan
— No
✓ Yes
Free trial
—
14-day
Best for
Easy email and SMS automation
Points, VIP, and referral programs
Built for Shopify
— No
✓ Yes
Launched
2014
2014
Key features
- ✓Create and send email newsletters and global SMS campaigns
- ✓Grow lists with exit-intent popups, spin-to-win, and signup forms
- ✓Hundreds of ready-made email templates, no coding needed
- ✓One-click abandoned cart, welcome, and browse abandonment automations
- ✓Points, rewards, and referrals program
- ✓15+ ways to earn and redeem points
- ✓VIP tiers and bonus point events
- ✓Loyalty Hub for member management
The verdict
Omnisend Email Marketing & SMS is the stronger pick if you want easy email and sms automation — it is rated 4.8/5 across 2,952 reviews and starts at $16/mo. Smile.io: Loyalty & Rewards makes more sense for points, vip, and referral programs, rated 4.9/5 from 4,248 reviews starting at $15/mo.
On balance, Smile.io: Loyalty & Rewards edges ahead for most stores thanks to its excellent rating and available free plan — but the right answer depends on your priorities above.
Frequently asked questions
- Is Omnisend Email Marketing & SMS better than Smile.io: Loyalty & Rewards?
- Omnisend Email Marketing & SMS is rated 4.8/5 from 2,952 reviews, while Smile.io: Loyalty & Rewards is rated 4.9/5 from 4,248 reviews. The best choice depends on your needs — Omnisend Email Marketing & SMS is best for easy email and sms automation, while Smile.io: Loyalty & Rewards is best for points, vip, and referral programs.
- How much do Omnisend Email Marketing & SMS and Smile.io: Loyalty & Rewards cost?
- Omnisend Email Marketing & SMS starts at $16/mo (Free to install). Smile.io: Loyalty & Rewards starts at $15/mo (Free plan available).