Shopify App Comparison 2026

MultiVariants - Bulk Order

4.9331 reviews
VS

Clay B2B Wholesale Pricing

5.0199 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for MultiVariants and Clay B2B Wholesale Pricing to find the best fit for your store.

Mix and match multiple variants with max/minimum order limits

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Key Features

  • Variant table/grid layout for easy multi-variant selection
  • Minimum and maximum order quantity enforcement per variant
  • Quick add-to-cart for all selected variants in one click
  • Customizable table columns showing price, SKU, and inventory
  • Mobile-responsive design for ordering on any device

Verdict on MultiVariants

MultiVariants is essential for any Shopify store that sells products with many variants and caters to bulk or wholesale buyers. The variant table layout dramatically speeds up the ordering process compared to the default Shopify variant picker, and the min/max quantity controls add a welcome layer of order management.

B2B wholesale pricing and more, right from your existing store

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Key Features

  • Tiered wholesale pricing based on customer tags and groups
  • Custom B2B registration and onboarding forms
  • Percentage or fixed-amount discounts per product or collection
  • Automatic customer tagging upon wholesale approval
  • Quick order form for streamlined B2B purchasing

Verdict on Clay

Clay B2B Wholesale Pricing has earned a perfect 5.0 rating for good reason. It delivers a clean, well-designed B2B experience that works seamlessly within your existing Shopify store. The focus on simplicity without sacrificing key wholesale features makes it particularly appealing for merchants new to B2B selling.

Frequently Asked Questions

How does the variant table display work?

Instead of the default Shopify dropdown variant selector, MultiVariants displays all product variants in a table or grid format with quantity inputs next to each variant. Customers can enter quantities for multiple variants and add them all to cart with a single click.

Can I set minimum order quantities for wholesale customers?

Yes, you can configure minimum and maximum order quantities per variant or per product. This is useful for wholesale stores that require minimum purchase amounts or need to limit quantities for certain items.

Does the app work with all Shopify themes?

Yes, MultiVariants is compatible with all Shopify themes including Online Store 2.0 themes. The app uses app blocks and app embeds for seamless integration, and the table design is responsive across desktop, tablet, and mobile devices.

Can I run both retail and wholesale from the same store?

Yes, Clay is designed specifically for this use case. Retail customers see standard pricing while tagged wholesale customers see their discounted prices. Everything runs from your single existing Shopify store with no separate storefront needed.

How do wholesale customers register?

The app provides a customizable registration form that wholesale prospects fill out. You review their application and approve or deny access. Approved customers are automatically tagged in Shopify and gain access to wholesale pricing.

What types of wholesale discounts can I configure?

You can set percentage-based or fixed-amount discounts at the product, collection, or store-wide level. You can also create multiple pricing tiers so that different wholesale groups receive different discount levels based on their customer tags.