Key Features

• Set up multiple Facebook Pixels managed in one dashboard without coding
• Improve targeting for Facebook and Instagram campaigns
• Boost ROAS with Facebook Pixel, CAPI (iOS14), and real-time UTM attribution
• Automate rules for Catalog or Facebook Feed Links with attribute optimization
• Manage master or niche collection Facebook Pixels via intuitive dashboard
• Custom audiences, device/event-based/behavior/platform targeting, retargeting
• Social media campaign management and pixel management
• Performance tracking, ad spend analysis, engagement metrics, click-through rates
• Conversion tracking and dashboards with UTM attribution
• Attribute mapping, metafields, custom labels, custom rules, variant sync
• Product sync, bulk editing, real-time updates, scheduled sync, error validation

Key Features

• Over 30 promotional widgets including timers, stock counters, and trust badges
• Upsell and cross-sell offers on product, cart, and checkout pages
• BOGO, volume discount, and free gift promotions
• Trust badges and payment icons to boost checkout confidence
• Page-level targeting with device, customer, and geo-targeting

Verdict on Hextom:

Hextom Upsell Sales Boost is the Swiss army knife of Shopify promotion tools, bundling 30+ widgets into a single app. It eliminates the need to install multiple separate apps for urgency, trust, and upselling. The breadth of features is impressive, though stores with very specific needs may find dedicated single-purpose apps more refined.