Shopify App Comparison 2026

Plug in SEO

4.7672 reviews
VS

Ilana's JSON-LD for SEO

5.0421 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for Plug and Ilana's JSON-LD for SEO to find the best fit for your store.

All-in-one SEO audit tool to help DIY store owners increase organic traffic.

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Key Features

  • Scan your shop to uncover all SEO-related issues like missing tags or metadata
  • Access step-by-step instructions to learn how to fix and master each problem
  • Boost traffic with AI-powered keyword research and search trend analytics
  • Keep track of SEO health and receive alerts for issues that arise
  • Deploy structured data, fix broken links, and optimize keyword targeting

Verdict on Plug

Plug in SEO is the best choice for merchants who want to understand SEO while fixing it — not just automate it blindly. It uniquely combines diagnostic power with education, making it ideal for DIY store owners. The built-in SEO expert review sessions are a standout feature you won't find elsewhere.

Get Google Rich Results and Rich Snippets with automated structured data.

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Key Features

  • Qualify for Rich Results and earn more traffic in Google, LLMs, Bing & Pinterest
  • Connect all Schema fields needed for Google Merchant Center with or without a feed
  • Show product reviews in search results with any of the 20+ supported review apps
  • Customizable for preorders, product condition, subscriptions, min qty, and more
  • Covers products, reviews, blogs, breadcrumbs, homepage, loyalty, recipes, FAQs & video

Verdict on Ilana's

For stores focused specifically on earning Google Rich Results and maximizing structured data coverage, JSON-LD for SEO is in a class of its own. Its near-perfect 5.0 rating across 421 reviews speaks for itself. It does one thing — structured data — and does it better than any other Shopify app.

Frequently Asked Questions

Is there a free plan for Plug in SEO?

No, Plug in SEO does not have a free plan. It offers a 14-day free trial on the Lite plan starting at $29.99/month.

What makes Plug in SEO different from other SEO apps?

Plug in SEO focuses on educating merchants to understand and fix SEO issues themselves, rather than just automating fixes. It includes comprehensive guides and free expert calls on paid plans.

Does Plug in SEO work with Google Search Console?

Yes, Plug in SEO integrates directly with Google Search Console, Bing, and Google for search analytics and indexing support.

What is JSON-LD structured data and why does it matter?

JSON-LD is code that tells Google exactly what your page content means — enabling Rich Results like star ratings, prices, and availability to appear directly in Google search results, driving higher click-through rates.

Does this app support Google Merchant Center?

Yes, JSON-LD for SEO connects all the Schema fields needed for Google Merchant Center compatibility, both with and without a product feed.

Which review apps does it support for rich snippet integration?

It supports over 20 review apps including Judge.me, Klaviyo Reviews, Stamped.io, and many others to display review stars in Google search results.