Snapchat Ads vs TikTok
Both are sales channels apps for Shopify. Here is how Snapchat Ads and TikTok compare on ratings, pricing and features so you can pick the right one.
Rating
4.6(588)
4.8(13,177)
Reviews
588
13,177
Starting price
Free
Free
Pricing
Free to install
Free to install
Free plan
— No
— No
Free trial
—
—
Best for
Shoppable ads on Snapchat
TikTok Shop selling and ads
Built for Shopify
— No
— No
Launched
2018
2020
Key features
- ✓Sync product catalog for dynamic personalized ads
- ✓One-click Snap Pixel installation
- ✓Reach 946M+ global active daily users
- ✓Full-funnel performance from discovery to purchase
- ✓Create TikTok ads in minutes from images or videos
- ✓One-click TikTok Pixel integration
- ✓Product sync to TikTok Shop for video and LIVE
- ✓Order and inventory management in Shopify admin
The verdict
Snapchat Ads is the stronger pick if you want shoppable ads on snapchat — it is rated 4.6/5 across 588 reviews and starts at Free. TikTok makes more sense for tiktok shop selling and ads, rated 4.8/5 from 13,177 reviews starting at Free.
On balance, TikTok edges ahead for most stores thanks to its excellent rating and available free plan — but the right answer depends on your priorities above.
Frequently asked questions
- Is Snapchat Ads better than TikTok?
- Snapchat Ads is rated 4.6/5 from 588 reviews, while TikTok is rated 4.8/5 from 13,177 reviews. The best choice depends on your needs — Snapchat Ads is best for shoppable ads on snapchat, while TikTok is best for tiktok shop selling and ads.
- How much do Snapchat Ads and TikTok cost?
- Snapchat Ads starts at Free (Free to install). TikTok starts at Free (Free to install).