Shopify App Comparison 2026

ABU AI: Upselling & Crosselling

5.01 reviews
VS

SpurIT Upsell Email Marketing

4.510 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for ABU and SpurIT Upsell Email Marketing to find the best fit for your store.

AI-powered upselling and cross-selling add-ons to increase average order value.

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Key Features

  • Smart product recommendations based on purchasing behavior
  • Automatic bundles and discounts to increase cart value
  • Manual control of recommendations by product, collection, or tag
  • Discount configuration for product bundle purchases
  • Easy integration into product pages, cart, and checkout

Verdict on ABU

ABU AI is a bilingual Spanish/English upsell tool targeting Latin American markets. The AI-powered recommendations are a good concept, but with only 1 review it is unproven. The free plan is extremely limited at 1 order/month. Best for Spanish-speaking store owners who want native-language support.

Automate upsell emails after purchase to drive repeat sales with minimal marketing effort.

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Key Features

  • Automatic upsell emails sent after purchase with relevant product suggestions
  • Purchase-based notifications targeting products related to previous orders
  • Instant statistics and reports to optimize email campaigns
  • Fully customizable email design and templates
  • Configurable time intervals between purchase and email delivery

Verdict on SpurIT

SpurIT is one of the oldest Shopify upsell apps (since 2013) and offers completely free post-purchase email upselling. The approach of sending targeted product suggestions after purchase is proven to drive repeat sales. At 4.5 stars with 10 reviews, it is solid if not spectacular. Great as a free addition to any upsell stack.

Frequently Asked Questions

Does ABU AI work in Spanish?

Yes, ABU AI fully supports both Spanish and English, making it ideal for Latin American and Spanish-speaking markets.

How does post-purchase email upselling work?

After a customer completes an order, the app automatically sends an email featuring products related to their purchase. You can set the timing (2 weeks, 1 month, etc.) to find the optimal delivery window.