Shopify App Comparison 2026

EB | Easy Bundle Builder, BYOB

4.9851 reviews
VS

GP - Wishlist & Upsell Suite

4.913 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for EB and GP - Wishlist & Upsell Suite to find the best fit for your store.

Built for Shopify

Create multi-step bundles with powerful discounting rules & impactful design templates. Drive AOV via high-converting bundle builders.

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Key Features

  • Gamified, fully customizable multi-step bundle layouts with pre-built templates
  • Supports multipacks, mix-and-match, variant bundles, build-a-box, gift boxes, and subscription bundles
  • Multiple discount rules including tiered pricing, fixed-price bundles, and free gift thresholds
  • Developer-friendly with open SDKs for completely custom bundle designs
  • Inventory sync with all 3PL providers and built-in performance analytics

Verdict on EB

Easy Bundle Builder is the premium choice for merchants who need deeply customizable, gamified bundle experiences. The multi-step flow and build-a-box capabilities are best-in-class, and the SDK access makes it the top pick for stores with developer resources. The pricing is higher than competitors, but justified for stores doing serious bundle revenue. The free Starter plan lets you test the waters before committing.

Boost sales with wishlists, upsells, bundles, and re-engagement reminders.

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Key Features

  • Upsell offers on product and cart pages to boost conversions
  • Product bundles with discounts and performance tracking
  • Volume discounts to encourage larger cart sizes
  • Wishlist reminders with stock and price drop alerts
  • Guest wishlists with social sharing capabilities

Verdict on GP

GP Wishlist & Upsell Suite is a versatile all-in-one tool that combines wishlists with upsells, bundles, and volume discounts. The free plan is useful for testing, and the 14-language support is impressive. At $9.99-$19.99/month, it offers good value for stores wanting wishlist + upsell functionality in a single install.

Frequently Asked Questions

What types of bundles can I create?

Easy Bundle Builder supports multipacks, mix-and-match bundles, variant bundles, infinite option bundles, build-a-box, gift boxes, subscription boxes, upsell bundles, and bundles with both digital and physical products.

Can I customize the bundle page design?

Yes, the app includes pre-built templates and a visual editor. For advanced customization, the open SDK lets developers build completely custom bundle experiences from scratch.

Does it sync inventory?

Yes, Easy Bundle Builder syncs inventory in real-time with all 3PL providers and Shopify admin. When a bundle sells, individual product inventory is decremented correctly.

Can guests create wishlists without logging in?

Yes, GP supports guest wishlists that work without customer accounts. Guests can also share their wishlists via social media.

Does it send price drop alerts?

Yes, the app automatically sends email reminders when wishlist items have price drops or come back in stock, driving customers back to complete purchases.