Shopify App Comparison 2026
EB | Easy Bundle Builder, BYOB
Sales Motivator ‑ Free Gifts
Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for EB and Sales Motivator ‑ Free Gifts to find the best fit for your store.
Create multi-step bundles with powerful discounting rules & impactful design templates. Drive AOV via high-converting bundle builders.
View Full DetailsKey Features
- Gamified, fully customizable multi-step bundle layouts with pre-built templates
- Supports multipacks, mix-and-match, variant bundles, build-a-box, gift boxes, and subscription bundles
- Multiple discount rules including tiered pricing, fixed-price bundles, and free gift thresholds
- Developer-friendly with open SDKs for completely custom bundle designs
- Inventory sync with all 3PL providers and built-in performance analytics
Verdict on EB
Easy Bundle Builder is the premium choice for merchants who need deeply customizable, gamified bundle experiences. The multi-step flow and build-a-box capabilities are best-in-class, and the SDK access makes it the top pick for stores with developer resources. The pricing is higher than competitors, but justified for stores doing serious bundle revenue. The free Starter plan lets you test the waters before committing.
Grow AOV with gift-with-purchase (GWP) or BOGO offers. Motivate customers to spend more by rewarding them with free gifts.
View Full DetailsKey Features
- Gift-with-purchase (GWP) campaigns triggered by cart value thresholds
- BOGO deals for specific products with flexible conditions
- Advanced conditional rules: spend X on products A, B, C to unlock gifts
- Automatic free gift addition to cart when threshold is reached
- Customizable widget design matching your storefront branding
Verdict on Sales
Sales Motivator is the best specialized free gift app on Shopify. If your primary strategy is gift-with-purchase or BOGO campaigns, this app does it better than general-purpose bundle apps. The Built for Shopify badge confirms quality, and the advanced conditional logic on the PRO plan enables sophisticated campaigns. The free plan with one active campaign lets you test before committing.
Frequently Asked Questions
What types of bundles can I create?
Easy Bundle Builder supports multipacks, mix-and-match bundles, variant bundles, infinite option bundles, build-a-box, gift boxes, subscription boxes, upsell bundles, and bundles with both digital and physical products.
Can I customize the bundle page design?
Yes, the app includes pre-built templates and a visual editor. For advanced customization, the open SDK lets developers build completely custom bundle experiences from scratch.
Does it sync inventory?
Yes, Easy Bundle Builder syncs inventory in real-time with all 3PL providers and Shopify admin. When a bundle sells, individual product inventory is decremented correctly.
What is a gift-with-purchase campaign?
A GWP campaign automatically offers a free product when a customer meets a spending threshold. For example, "Spend $50 and get a free tote bag." The gift is auto-added to the cart when the condition is met.
Can I target specific products or collections?
Yes, you can create campaigns for specific products (BOGO), entire collections, or set cart-based thresholds. The PRO plan adds customer and market-specific targeting.
How is this different from a bundle app?
Sales Motivator specializes in gift-with-purchase and BOGO campaigns rather than product bundling. If your primary goal is rewarding customers with free gifts based on spending, this app is more focused and effective than general bundle apps.