Shopify App Comparison 2026

Clay B2B Wholesale Pricing vs B2B Wholesale Hub: Shopify App Comparison (2026)

Clay B2B Wholesale Pricing

5.0222 reviews
VS

B2B Wholesale Hub

4.7673 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for Clay and B2B Wholesale Hub to find the best fit for your store.

Built for Shopify

B2B wholesale pricing and more, right from your existing store

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Key Features

  • Tiered wholesale pricing based on customer tags and groups
  • Custom B2B registration and onboarding forms
  • Percentage or fixed-amount discounts per product or collection
  • Automatic customer tagging upon wholesale approval
  • Quick order form for streamlined B2B purchasing

Verdict on Clay

Clay B2B Wholesale Pricing has earned a perfect 5.0 rating for good reason. It delivers a clean, well-designed B2B experience that works seamlessly within your existing Shopify store. The focus on simplicity without sacrificing key wholesale features makes it particularly appealing for merchants new to B2B selling.

Built for Shopify

Offer B2B wholesale pricing to tagged customer groups — no per-product setup needed. Percentage discounts, custom prices, net terms, and volume discounts.

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Key Features

  • Wholesale pricing — Discounts or custom prices for entire groups, per variant.
  • Order minimums — Set quantity / value minimums for wholesale orders.
  • Volume discounts — Quantity breaks and tiered pricing for bulk ordering.
  • Net terms — Net 30 / Net 15 payment terms so wholesale customers pay later.
  • Product locking — Hide or lock wholesale products from retail customers.

Clay vs Hub — Side-by-Side Feature Comparison

Wondering which app offers the features you actually need? This feature-by-feature breakdown shows exactly where Clay and B2B Wholesale Hub differ — so you can make an informed decision for your Shopify store.

FeatureClay B2BB2B Wholesale Hub
Free plan available
Built for Shopify
24/7 support
Multi-language
Mobile-optimized
Analytics dashboard
API access
Custom branding

Integration & Compatibility Comparison

App integrations matter — especially when you're running multiple tools in your Shopify stack. Here's what each app connects with out of the box.

Clay B2B Wholesale Pricing

Built for Shopify
  • Checkout
  • Shopify Flow
  • Shopify Admin
  • Customer Accounts
  • Discount and Bundle apps
  • Filter and Search apps
  • Page builder apps
  • Point of Sale (POS)

Supported Languages

English, Spanish, French, Italian, German, Japanese

B2B Wholesale Hub

Built for Shopify
  • Wholesale pricing — Discounts or custom prices for entire groups, per variant.
  • Order minimums — Set quantity / value minimums for wholesale orders.
  • Volume discounts — Quantity breaks and tiered pricing for bulk ordering.
  • Net terms — Net 30 / Net 15 payment terms so wholesale customers pay later.
  • Product locking — Hide or lock wholesale products from retail customers.

Supported Languages

English

Frequently Asked Questions

Can I run both retail and wholesale from the same store?

Yes, Clay is designed specifically for this use case. Retail customers see standard pricing while tagged wholesale customers see their discounted prices. Everything runs from your single existing Shopify store with no separate storefront needed.

How do wholesale customers register?

The app provides a customizable registration form that wholesale prospects fill out. You review their application and approve or deny access. Approved customers are automatically tagged in Shopify and gain access to wholesale pricing.

What types of wholesale discounts can I configure?

You can set percentage-based or fixed-amount discounts at the product, collection, or store-wide level. You can also create multiple pricing tiers so that different wholesale groups receive different discount levels based on their customer tags.