Shopify App Comparison 2026
BIG Digital Downloads Products vs Easify Custom Product Options: Shopify App Comparison (2026)
BIG Digital Downloads Products
Easify Custom Product Options
Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for BIG and Easify Custom Product Options to find the best fit for your store.
Key Features
- Automatic digital product delivery via email and download page
- Support for large files including PDFs, eBooks, music, and software
- License key generation and distribution for software products
- Download limits and expiration settings for security
- Customizable email templates for download delivery
Verdict on BIG
With a perfect 5.0 rating, BIG Digital Downloads is a standout choice for merchants selling digital goods. Its license key distribution feature sets it apart from competitors, making it particularly valuable for software sellers and digital content creators.
Key Features
- Unlimited custom product options including text, file upload, and dropdowns
- Conditional logic to show or hide options based on customer selections
- Price add-ons and surcharges for custom options
- File upload support for product personalization
- Bulk apply option sets across multiple products
Verdict on Easify
Easify stands out as a comprehensive product option app that balances power with ease of use. Its conditional logic and file upload capabilities make it especially suited for stores offering personalized or made-to-order products.
BIG vs Options — Side-by-Side Feature Comparison
Wondering which app offers the features you actually need? This feature-by-feature breakdown shows exactly where BIG and Easify Custom Product Options differ — so you can make an informed decision for your Shopify store.
| Feature | BIG Digital | Easify Custom Product |
|---|---|---|
| Free plan available | ||
| Built for Shopify | ||
| 24/7 support | ||
| Multi-language | ||
| Mobile-optimized | ||
| Analytics dashboard | ||
| API access | ||
| Custom branding |
Integration & Compatibility Comparison
App integrations matter — especially when you're running multiple tools in your Shopify stack. Here's what each app connects with out of the box.
BIG Digital Downloads Products
- Checkout
- Customer accounts
- Shopify Admin
- digital download
- digital product
- ebook
- upload
Supported Languages
English, French, German, Spanish, Portuguese (Brazil), Portuguese (Portugal)
Easify Custom Product Options
- Checkout
- Shopify Admin
- Easify Inventory Sync
- GemPages Landing Page Builder
Supported Languages
English, French, German, Chinese (Simplified), Chinese (Traditional), Spanish, Swedish, Danish, Dutch, Portuguese (Brazil), Japanese, Italian
Frequently Asked Questions
What file types can I sell with this app?
You can sell virtually any digital file type including PDFs, eBooks (ePub), music (MP3), video, software, ZIP archives, images, and more. There are no restrictions on file format.
How are license keys distributed?
You can upload a pool of license keys for each product. When a customer purchases, a unique key is automatically assigned and delivered via the download email and order confirmation page.
Can I set download limits on purchased files?
Yes, you can configure maximum download attempts and link expiration times to protect your digital products from unauthorized sharing.
Can customers upload files for product personalization?
Yes, Easify supports file uploads including images, PDFs, and other document types. Customers can preview uploaded images directly on the product page.
Does the app support price add-ons?
Yes, you can add fixed or percentage-based price surcharges to any custom option, allowing you to charge extra for premium materials, engravings, or other add-ons.
Can I apply options to multiple products at once?
Yes, Easify allows you to create option sets and bulk-apply them across multiple products or entire collections, saving significant setup time.