Shopify App Comparison 2026

Findter Custom Filter & Search

5.0113 reviews
VS

SpurIT Upsell Email Marketing

4.510 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for Findter and SpurIT Upsell Email Marketing to find the best fit for your store.

Speed up product discovery with flexible search and filters by collection, metafields, price, size, color, tag, brand & more.

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Key Features

  • Unlimited custom filters per collection with flexible display types and layouts
  • Product filtering by metafields, collections, tags, sizes, variants, and brands
  • Instant search bar with partial word matching and product boost functionality
  • Real-time filter and search analytics with conversion tracking
  • Mobile responsive design with behavior insights and search query tracking

Verdict on Findter

Findter is a hidden gem for stores with large catalogs that need better product discovery. The completely free pricing is remarkable — there are no paid tiers, making it genuinely risk-free. The metafield-based filtering and per-collection custom menus set it apart from basic filter apps. The analytics dashboard showing filter usage and search patterns is a strategic advantage for optimizing your catalog. A no-brainer install for any store struggling with product findability.

Automate upsell emails after purchase to drive repeat sales with minimal marketing effort.

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Key Features

  • Automatic upsell emails sent after purchase with relevant product suggestions
  • Purchase-based notifications targeting products related to previous orders
  • Instant statistics and reports to optimize email campaigns
  • Fully customizable email design and templates
  • Configurable time intervals between purchase and email delivery

Verdict on SpurIT

SpurIT is one of the oldest Shopify upsell apps (since 2013) and offers completely free post-purchase email upselling. The approach of sending targeted product suggestions after purchase is proven to drive repeat sales. At 4.5 stars with 10 reviews, it is solid if not spectacular. Great as a free addition to any upsell stack.

Frequently Asked Questions

Is Findter really free?

Yes, Findter is completely free with no paid tiers. All filter types, search features, analytics, and product boost functionality are included at no cost.

Can I create different filters for different collections?

Yes, Findter lets you customize a unique filter menu for each collection, matching the specific products and buyer intent for that category.

Does it support metafield filtering?

Yes, Findter supports filtering by metafields, collections, tags, sizes, variants, brands, price, color, and more. Metafield support enables advanced filtering for custom product attributes.

How does post-purchase email upselling work?

After a customer completes an order, the app automatically sends an email featuring products related to their purchase. You can set the timing (2 weeks, 1 month, etc.) to find the optimal delivery window.