Shopify App Comparison 2026

Mikawaya Subscription

5.063 reviews
VS

ABU AI: Upselling & Crosselling

5.01 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for Mikawaya and ABU AI: Upselling & Crosselling to find the best fit for your store.

Built for Shopify

Japan-made Shopify subscription app specializing in marketing features for recurring commerce sales growth.

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Key Features

  • 3-tier discount settings for subscription plans
  • BOX functionality for curated subscription boxes
  • CRM integration with LINE and email apps
  • LTV analysis by customer attributes
  • Form-integrated and survey landing page features

Verdict on Mikawaya

Mikawaya is the go-to subscription app for Japanese Shopify stores. With 5.0 stars, 63 reviews, and a Built for Shopify badge, it is the most trusted option in its niche. The LINE CRM integration and LTV analysis are tailored for the Japanese market. However, the Japanese-only language support limits its usefulness outside Japan.

AI-powered upselling and cross-selling add-ons to increase average order value.

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Key Features

  • Smart product recommendations based on purchasing behavior
  • Automatic bundles and discounts to increase cart value
  • Manual control of recommendations by product, collection, or tag
  • Discount configuration for product bundle purchases
  • Easy integration into product pages, cart, and checkout

Verdict on ABU

ABU AI is a bilingual Spanish/English upsell tool targeting Latin American markets. The AI-powered recommendations are a good concept, but with only 1 review it is unproven. The free plan is extremely limited at 1 order/month. Best for Spanish-speaking store owners who want native-language support.

Frequently Asked Questions

Is Mikawaya only for Japanese stores?

Yes, Mikawaya is built specifically for the Japanese market with Japanese-only language support and LINE CRM integration. It is not designed for international stores.

Does Mikawaya charge transaction fees?

Yes, the Light plan charges 3% per transaction and the Standard/Pro plans charge 1%, in addition to the monthly subscription fee.

Does ABU AI work in Spanish?

Yes, ABU AI fully supports both Spanish and English, making it ideal for Latin American and Spanish-speaking markets.