Shopify App Comparison 2026

Smart Checkout Widgets

5.04 reviews
VS

Boomerang Bounce Back

4.89 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for Smart and Boomerang Bounce Back to find the best fit for your store.

Built for Shopify

Personalize upsells, gifting, and custom content at checkout to increase AOV.

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Key Features

  • Smart Gifts/BOGO and automatic stackable discounts
  • Checkout UX widgets and custom banners
  • Social proof and shipping/payment reorder options
  • Custom form fields for checkout
  • Thank You and Order Status page support

Verdict on Smart

Smart Checkout Widgets is a Built for Shopify checkout customization tool that adds gifting, upsells, and custom content directly in the checkout flow. The free-to-install starter plan with 100 orders/month is great for testing. Only 4 reviews but the 5.0 rating and Shopify certification are promising.

Recover lost sales by redirecting bouncing visitors to a special landing page before they leave.

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Key Features

  • Automatically detect when visitors are about to leave your store
  • Redirect leaving visitors to landing pages with special deals
  • Quick setup in minutes with no coding required
  • Optimized landing pages available upon request
  • Works automatically in the background after setup

Verdict on Boomerang

Boomerang takes a unique approach to conversion — intercepting bouncing visitors and redirecting them to a targeted offer. The concept is sound but at $29-$199/month with only 9 reviews, it is expensive and unproven. The 30-day free trial reduces risk.

Frequently Asked Questions

Does this work with all Shopify plans?

Some checkout customization features may require Shopify Plus. Check the specific widget capabilities for your plan level.

How is this different from exit-intent popups?

Instead of showing a popup, Boomerang actually redirects the visitor to a full landing page with targeted offers, giving you more space and flexibility to recapture their attention.