Shopify App Comparison 2026
Today's Project: Buy Button vs XB: Free Gifts & Buy X Get Y: Shopify App Comparison (2026)
Today's Project: Buy Button
XB: Free Gifts & Buy X Get Y
Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for Today's and XB: Free Gifts & Buy X Get Y to find the best fit for your store.
Display a sticky add-to-cart buy bar on product pages for faster purchasing and higher conversions.
View Full DetailsKey Features
- Sticky add-to-cart buy bar displayed across all product pages
- One-click checkout for a faster purchase experience
- Quantity selector for adding multiple items and increasing AOV
- Fully customizable design with no developer needed
- 100% compatible with Online Store 2.0 themes
Verdict on Today's
Today's Project: Buy Button is one of the most affordable conversion tools at just $3.95/month. The sticky buy bar keeps the purchase option visible as customers scroll, reducing friction. With 4.8 stars, 13 reviews, and 7+ years on the market, it is proven and reliable. Great value.
Create bundles with Buy X Get Y, free gifts, BOGO deals, and auto-applied discounts. Zero-coding setup with customizable templates.
View Full DetailsKey Features
- Auto-add free gifts to cart when promotion conditions are met
- Buy X Get Y and BOGO deal configuration with flexible rules
- Auto-apply discount codes for seamless customer experience
- Multiple customizable layout templates matching store branding
- Bundle discounts for increased cart value with zero-coding setup
Verdict on XB:
XB is a simple, free, and Built for Shopify-certified app for stores that just want BOGO and free gift promotions without complexity. With only 4 reviews it is very early stage, but the Built for Shopify badge and completely free pricing make it zero-risk to try. Best for merchants who want a lightweight promotion tool rather than a full bundle builder.
Today's vs Y — Side-by-Side Feature Comparison
Wondering which app offers the features you actually need? This feature-by-feature breakdown shows exactly where Today's and XB: Free Gifts & Buy X Get Y differ — so you can make an informed decision for your Shopify store.
| Feature | Today's Project: | XB: Free Gifts |
|---|---|---|
| Product bundles | ||
| Quantity breaks | ||
| BOGO offers | ||
| Free gift | ||
| Post-purchase upsell | ||
| Cart drawer upsell | ||
| Frequently bought together | ||
| Real inventory sync | ||
| A/B testing | ||
| Built for Shopify | ||
| Free plan available | ||
| Custom branding |
Integration & Compatibility Comparison
App integrations matter — especially when you're running multiple tools in your Shopify stack. Here's what each app connects with out of the box.
Today's Project: Buy Button
- FB Pixel
- Google Analytics
- Judge.me
- Product Reviews Add-on
- Shopify Reviews
- Yotpo Reviews
Supported Languages
English
XB: Free Gifts & Buy X Get Y
- Checkout
- Shopify Admin
Supported Languages
English
Frequently Asked Questions
Does the buy bar work on mobile?
Yes, the sticky buy bar is fully responsive and works on all devices. It is compatible with all Shopify Online Store 2.0 themes.
Is XB free?
Yes, XB is completely free with all features included. There are no paid plans or hidden costs.
How do auto-add free gifts work?
When a customer meets the promotion conditions (e.g., buys Product A), the free gift is automatically added to their cart without any action required from the customer.