Shopify App Comparison 2026

XB: Free Gifts & Buy X Get Y

5.04 reviews
VS

CBB Add To Cart Anywhere

4.9111 reviews

Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for XB: and CBB Add To Cart Anywhere to find the best fit for your store.

Built for Shopify

Create bundles with Buy X Get Y, free gifts, BOGO deals, and auto-applied discounts. Zero-coding setup with customizable templates.

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Key Features

  • Auto-add free gifts to cart when promotion conditions are met
  • Buy X Get Y and BOGO deal configuration with flexible rules
  • Auto-apply discount codes for seamless customer experience
  • Multiple customizable layout templates matching store branding
  • Bundle discounts for increased cart value with zero-coding setup

Verdict on XB:

XB is a simple, free, and Built for Shopify-certified app for stores that just want BOGO and free gift promotions without complexity. With only 4 reviews it is very early stage, but the Built for Shopify badge and completely free pricing make it zero-risk to try. Best for merchants who want a lightweight promotion tool rather than a full bundle builder.

Built for Shopify

Boost conversions by displaying Add To Cart buttons on collection pages, search results, and your homepage.

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Key Features

  • Add To Cart buttons on collection pages, search results, and homepage
  • Variant and quantity selection directly from product listings
  • Exclude specific products or collections from displaying buttons
  • Fully customizable button design to match your store branding
  • Integrated with popular theme drawer carts for seamless experience

Verdict on CBB

CBB is a simple, affordable, and effective conversion booster. At $4.99/month with a Built for Shopify badge, it does one thing extremely well — adds purchase buttons everywhere. The 4.9 rating across 111 reviews confirms reliability. Great for stores where browsing collections is the primary shopping pattern.

Frequently Asked Questions

Is XB free?

Yes, XB is completely free with all features included. There are no paid plans or hidden costs.

How do auto-add free gifts work?

When a customer meets the promotion conditions (e.g., buys Product A), the free gift is automatically added to their cart without any action required from the customer.

Does it work with my theme?

CBB is compatible with all Online Store 2.0 themes and integrates with popular drawer carts. It supports 10 languages and is Built for Shopify certified.

Can I exclude certain products?

Yes, you can prevent specific products or entire collections from displaying the Add To Cart button while keeping it active everywhere else.