Shopify App Comparison 2026
BST Frequently Bought Together
Simply Shipping Protection
Which Shopify upsell app increases AOV more? Compare pricing, features, ratings & real merchant reviews for BST and Simply Shipping Protection to find the best fit for your store.
Maximize revenue with AI-powered frequently bought together cross-sell bundles. Amazon-style design, mobile-first, with advanced analytics.
View Full DetailsKey Features
- AI-powered product recommendations based on consumer purchase behavior
- Amazon-style "frequently bought together" widget design
- Mobile-first, fully customizable widget compatible with most themes
- Bundle discount options with percentage or fixed amount configurations
- In-depth analytics dashboard tracking clicks, conversions, and revenue
Verdict on BST
BST is the best option if your primary cross-sell strategy is Amazon-style "frequently bought together" recommendations. The AI-powered suggestions are genuinely smart, and the mobile-first design ensures bundles look great on every device. The free plan is limited to 1 manual bundle, but the Core plan unlocks AI recommendations at a fair price. If you want focused cross-sell rather than a full bundle builder, BST delivers.
Let customers protect orders with shipping protection. Manage claims through the app and earn extra revenue with customizable widgets.
View Full DetailsKey Features
- Fixed or percentage-based protection pricing with toggle/opt-in options
- Widget placement on cart, side cart, checkout, or post-purchase pages
- Built-in claim management with refund, reorder, and store credit options
- Customer-facing claim filing portal for self-service resolution
- Real-time analytics dashboard tracking adoption rates and revenue
Verdict on Simply
Simply Shipping Protection is the best way to add a revenue-generating cart upsell that also improves customer experience. Unlike third-party insurance providers that take a large cut, this app lets you keep the protection revenue. The claim management system is well-designed and reduces support burden. At $4.99-49.99/month, the ROI is immediate for most stores — even a few protected orders per month covers the cost.
Frequently Asked Questions
How does the AI recommendation work?
BST analyzes your store's purchase history to identify products frequently bought together. The AI then automatically suggests these pairings on product pages, improving over time as more purchase data is collected.
Can I place bundles sitewide?
Sitewide placement is available on the Pro plan. The Free and Core plans support placement on specific product pages and collection pages.
Does it work on mobile?
Yes, BST is built mobile-first. The widget automatically adapts to screen size and is designed to look great on phones, tablets, and desktops.
How does the revenue model work?
You set the protection price (fixed amount or percentage of order). Customers opt in at checkout, and you keep the revenue. On the Free Tier, Simply takes a 10% commission; paid plans have no commission.
How are claims handled?
Customers file claims through a self-service portal. You review and resolve claims through the app — choosing to refund, reorder, or issue store credit. The built-in system handles the entire workflow.
Where can the protection widget appear?
The widget can be placed on the cart page, side cart, checkout page, or post-purchase confirmation. You can customize the design to match your store branding.